My name is Beth Burka,
I combine strategic thinking, visual design, and illustrations
to build distinctive brand identities.
I have worked in various industries over the past 7 years,
collaborated with some of the most amazing designers,
and helped businesses create visual communication guidelines
to communicate their products and value proposition.
My name is Beth Burka,
I combine strategic thinking, visual design, and illustrations
to build distinctive brand identities.
I have worked in various industries over the past 7 years,
collaborated with some of the most amazing designers, and helped businesses
create visual communication guidelines to communicate
their products and value proposition.

I am Beth Burka, a designer specialised in
Brand Strategy & Identity
Strategic Brand Designer with 7+ years of experience shaping brands across B2B and e-commerce.
I combine strategic thinking, visual design, and illustration
to build distinctive brand identities and bring them consistently to life across products, marketing, and communications.
I am based in Helsinki, working globally.
Projects



05.
Brand refresh
@2022

05.
Brand refresh


05.
Brand refresh
@2022

04.
Website design
@2022 - 2026

04.
Website design


04.
Website design
@2022 - 2026

03.
Dare to care
@2026

03.
Dare to care

03.
Dare to care
@2026


02.
Brand core
@2025


02.
Brand core



02.
Brand core
@2025

01.
System Design
@2025

01.
System Design


01.
System Design
@2025
Project based feedbacks
“Positive attitude, showing interest, asking questions. Expressing honest opinions and concerns. The brand - input you have provided are very good and useful. ”
Finance Project Manager

Beth, heartfelt thanks for the visuals you created fot the event. They were spot on and portrayed the diverse point of view to the subject. You always went the extra mile as this was no way part of your job, So big thanks for it.
––
People & leadership lead
Beth makes a genuine effort to understand the business context and stakeholders’ perspectives by asking thoughtful questions and actively listening. You proactively seek input and involve people who can add insight, and she works towards pragmatic compromises that move the work forward.
— Emma Tallgren
Marketing & Communications Manager, Europe
Beth is really great to collaborate with and can solve any visual puzzle handed over to her. she takes strong ownership of the projects she is involved in and consistently bring in fresh ideas – often even beyond her immediate role as a designer or the original scope. That ability to think big is a real strength and something worth holding onto, as it also feeds into future work and broader initiatives.
— Marinna Vento
Senior Communications Specialist

It was really fun to work with Beth and the website looks amazing in no small parts thanks to her efforts and creativity.
— Michel Rouleau-Dick
Postdoctoral Researcher
Beth makes a genuine effort to understand the business context and stakeholders’ perspectives by asking thoughtful questions and actively listening. You proactively seek input and involve people who can add insight, and she works towards pragmatic compromises that move the work forward.
— Emma Tallgren
Marketing & Communications Manager, Europe
“Positive attitude, showing interest, asking questions. Expressing honest opinions and concerns. The brand - input you have provided are very good and useful. ”
Finance Project Manager

Beth, heartfelt thanks for the visuals you created fot the event. They were spot on and portrayed the diverse point of view to the subject. You always went the extra mile as this was no way part of your job, So big thanks for it.
––
People & leadership lead
Beth makes a genuine effort to understand the business context and stakeholders’ perspectives by asking thoughtful questions and actively listening. You proactively seek input and involve people who can add insight, and she works towards pragmatic compromises that move the work forward.
— Emma Tallgren
Marketing & Communications Manager, Europe
Beth is really great to collaborate with and can solve any visual puzzle handed over to her. she takes strong ownership of the projects she is involved in and consistently bring in fresh ideas – often even beyond her immediate role as a designer or the original scope. That ability to think big is a real strength and something worth holding onto, as it also feeds into future work and broader initiatives.
— Marinna Vento
Senior Communications Specialist

It was really fun to work with Beth and the website looks amazing in no small parts thanks to her efforts and creativity.
— Michel Rouleau-Dick
Postdoctoral Researcher
Beth makes a genuine effort to understand the business context and stakeholders’ perspectives by asking thoughtful questions and actively listening. You proactively seek input and involve people who can add insight, and she works towards pragmatic compromises that move the work forward.
— Emma Tallgren
Marketing & Communications Manager, Europe
“Positive attitude, showing interest, asking questions. Expressing honest opinions and concerns. The brand - input you have provided are very good and useful. ”
Finance Project Manager

Beth, heartfelt thanks for the visuals you created fot the event. They were spot on and portrayed the diverse point of view to the subject. You always went the extra mile as this was no way part of your job, So big thanks for it.
––
People & leadership lead
Beth makes a genuine effort to understand the business context and stakeholders’ perspectives by asking thoughtful questions and actively listening. You proactively seek input and involve people who can add insight, and she works towards pragmatic compromises that move the work forward.
— Emma Tallgren
Marketing & Communications Manager, Europe
Beth is really great to collaborate with and can solve any visual puzzle handed over to her. she takes strong ownership of the projects she is involved in and consistently bring in fresh ideas – often even beyond her immediate role as a designer or the original scope. That ability to think big is a real strength and something worth holding onto, as it also feeds into future work and broader initiatives.
— Marinna Vento
Senior Communications Specialist

It was really fun to work with Beth and the website looks amazing in no small parts thanks to her efforts and creativity.
— Michel Rouleau-Dick
Postdoctoral Researcher
Beth makes a genuine effort to understand the business context and stakeholders’ perspectives by asking thoughtful questions and actively listening. You proactively seek input and involve people who can add insight, and she works towards pragmatic compromises that move the work forward.
— Emma Tallgren
Marketing & Communications Manager, Europe
Client list




